Brioni is proud to be a front-runner in Italian suit production. Started in 1945, Brioni opened its first boutique in Rome, Italy. Soon, it became the lifestyle of choice for movie stars, heads of state and business leaders. Brioni is the first brand in history to, in 1952, stage a men’s catwalk show which took place inside the Sala Bianca at Palazza Pitti in Florence. This show introduced “new silhouettes, bold colors, and innovative fabrics.”

Having suited movie stars like Will Smith, Tom Cruise, and the James Bond actors, Brioni has left its long-lasting mark in the film industry. Not only having suited movie stars, but other people of notable status like Al Gore, Michael Phelps, and Usain Bolt. It is truly suited to the elite class.

The Brioni suit represents the global reference for men’s tailoring. A Brioni suit is tailored to the individual, a timeless style deeply rooted in the Roman sartorial heritage. Embodying the highest level of the brand’s state of the art sartorial excellence, the Brioni suit is the choice of the world’s most influential men, a highly significant status symbol – elegant, sophisticated, and empowering. Between our ranges of seasonal and carryover suits, Brunico and Madison represent the two essential models of our craftsmanship and design.

Brioni’s Brunico is fit to a taller and more slim person, with tapered sleeves, a high waistline and a narrow and sloped construction of the shoulders. The Madison would be the suit of choice for those who tend to fill-out their clothing a bit more. It is constructed with a fitted silhouette in the waist and chest. A higher waistline and sleeve position contribute to a lean aesthetic.